Daydream CEO on AI’s Impact on Back-To-School Shopping

Julie Bornstein, Founder & CEO of Daydream, says back-to-school season is becoming a major test case for AI-powered shopping. She explains that Daydream works as an app and website where users can describe themselves and then chat with an AI agent to get personalized shopping results. She speaks with Scarlet Fu & Kristine Aquino on "The Close." (Source: Bloomberg)